Monday, April 11, 2011

MOGUL Update: Lebron James and Audemars Strike a Deal

The King himslef with AP execs--Philippe Merk, CEO of Audemars Piguet and Francois-Henry Bennahmias, President of AP North America.

Continuing to place one foot in front of the other will solidify James staple in the world of business and celebrity.  Another moved engineered to keep him a comfortable man and grow an empire for his heirs.  James is garnering his kingmanship. Sealing a deal with Audemars Piguet is only something other young urban children dream of, if they even know what Audemars is.


To add a little whip cream to the pudding, we get the chance to witness the signature time piece that James is developing.  This watch will be auctioned with proceeds going to Lebron's charitable foundation called The LeBron James Family Foundation. 

Middle: Singer Craig David and Right: Big 3 cast member Chris Bosh
The launch of James new endeavor came last week at SoHo House Miami.  Crag David whooed attendees with song and fellow teammate and "Big 3" cast member Chris Bosh was also in attendance. 


Please say hello to the newest Audemars Piguet international brand ambassador, Lebron James


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